Steve Mills, Director of Decision House, has worked with dozens of clients within the culture, tourism and leisure arena in recent years.  For further details of this work, take a look at the case studies and testimonials below or Contact Us

Organisations that Steve has worked with include:


  • Beaulieu
  • Mary Rose Trust
  • Heritage Open Days
  • Association of Leading Visitor Attractions
  • English Heritage
  • Royal Museums Greenwich
  • National Trust
  • Canal & River Trust
  • Royal Horticultural Society
  • Portsmouth Historic Dockyard
  • Royal Armouries
  • Historic Royal Palaces
  • Association of Independent Museums
  • Royal Collection
  • Roman Baths
  • Royal Botanic Gardens, Kew


  • Visit Kent
  • Visit Herts
  • VisitEngland
  • VisitBritain
  • Saga
  • Audley Travel
  • RWH Travel

Case Studies

Brooklands Museum Visit Experience Journey

Brooklands Museum Visit Experience Journey

To understand how to deliver better experiences for visitors, especially those without a special interest in its themes of motor sport and aviation, Brooklands Museum commissioned us to undertake a review of the visitor experience.  Our objective was to identify the...

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Audley’s Annual Market Survey

Audley’s Annual Market Survey

To identify the latest trends in destinations, trip taking behaviour and attitudes among both its UK and US target markets, Audley have conducted a large scale online survey among its clients and enquirers each year.  Usually run in-house, in 2017 Decision...

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RWH Travel Insight Generation

RWH Travel Insight Generation

Partnering with Ramblers Walking Holidays to draw insights from their ongoing customer experience surveys, including analysis of open questions to identify and diagnose emerging service issues.  Plus an online study to understand barriers to repeat...

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